June 2006
VOLUME 16, NUMBER 6

 

Restrooms in Farm Markets Leave Lasting Impressions
By Karen Gentry, Associate Editor


As the first and last stop for many visitors at a farm market, restrooms leave a lasting impression. That’s one of the reasons a “Restrooms 101” session took place at the recent Great Lakes Fruit, Vegetable & Farm Market Expo in Grand Rapids, Mich.

“Think big when you think about doing restrooms,” said Mike Beck, from Uncle John’s Cider Mill in St. Johns, Mich. His operation has running water from mid-April through end of December. Beck said he built restrooms with two stalls for women and two stalls from men that should have been much larger. On its busiest days Uncle John’s Cider Mill can attract 2,000 people, according to Beck.

Beck advises washable walls and seat protectors. He also recommends outside porta-johns and hand sterilizers. He said cleaning is very important and should be done twice a day when warranted.

Katrina Schumacher, a sixth generation grower with her sister Abbey Jacobson, from Westview Orchards Cider Mill in Romeo, Mich. said economics motivated her family to put in new restrooms in 2000. On busy fall weekends up to 5,000 visitors per day visit their operation that includes u-pick orchards farm market, bakery, petting barn and cider mill. They figured the cost of servicing porta-johns would easily pay for a structure.

They modified an existing structure, formerly migrant housing, for their new restrooms that are 24 feet, 9 inches x 14 feet. The women’s restroom has three stalls including one that is handicapped. The men’s restroom includes and adult-size and a child-size wall unit and a handicap-accessible toilet. Their structure includes an employee restroom that is also storage for cleaning supplies and houses furnace.

“It’s a small structure but it’s meeting our needs,” said Schumacher , who entertained farm marketeres with props of a bucket, mops and cleaning supplies. She said vinyl fencing provides privacy and divides the two areas. Their restroom area includes a tub sink outside with hot and cold water for washing hands, as well as a waste basket and paper towel dispenser. Their restroom has a standard interior with a cement floor and a painted cement exterior.
“Check with your county health department and see what their rules and regulations are,” said Schumacher. She said that with permanent restrooms, porta-johns can be placed in different activity areas during peak times.

Schumacher’s sister is on “potty patrol” to make sure all restrooms are stocked and cleaned. “Clean restrooms leave a real good impression on folks,” said Schumacher, who said they value cleanliness in their orchards, market and cider mill.

“We now have the Super Flushers,” she added. She said in their first year they had “a lot of different things go down the toilet.”

They installed an outdoor anti-bacterial soap wash dispenser and they make it easy for kids to step up and wash their hands. They stress hand washing with the increasing concern about petting farms and e-coli.

Schumacher recommends the used of one-ply tissue that “goes a long way” and aerosol room deodorizers.
“You’ve got to have a super duper plunger to get those nasty jobs done,” she said.

Schumacher says most farm marketers don’t want to have restrooms but often are forced to by the number of visitors they want to attract.

She said September and October are crucial to their operation’s bottom line and restrooms are a factor. “If you don’t have them, you won’t be able to attract senior bus tours,” Schumacher said. She said seniors, who can become loyal customers, often stop from 2-4p.m. after the school groups have goon.

Schumacher’s do’s and don’ts of the restroom biz:

· Portable toilets needed during peak times
· Clean and tidy – both restrooms and portable toilets
· Talk, talk, talk to other farm marketers (join North American Farmers’ Direct Marketing Association)
· Toilet model selection – “Super Flusher” if on septic system
· Hand dryers instead of paper towels that can be flushed down toilets
· Additional outside sink – hot/cold water, liquid soap, paper towels, garbage container
· Assign “potty patrol” person – weekends, every two hours check restrooms and portable units for cleanliness, supplies and other problems
· Service portable units Mondays and Fridays
· Restroom interiors - cement floors, glass board on walls and ceiling, handicap door handles
· One-ply toilet tissue – use in restrooms and portable toilets
· Provide seat cover in stalls of men’s and women’s restrooms

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